For each of our actions there are only consequences.
We try to run our business in a responsible, considerate manner.
We do this in a number of ways:
Sam Farnsworth (co-founder of Gaia) is also a founding member and helps run The Mountian Clothing Charity – WarmStuff. Unused outdoor clothing to local homeless projects.
The majority of our climbing equipment is bought from DMM, whose factory is just one mile away from our base in Llanberis.
Our branded clothing is printed with environmentally friendly inks on carbon neutral organic cotton.
We live and work in beautiful outdoor environments. It’s impossible not to talk about and consider the impact climbers and hill goers have and how we can minimise that or even make our presence positive.
We’ve used the name Gaia Adventures for a few reasons. Gaia is a famous extreme rock climb in the Peak District. It was also the name for the ancient Greek goddess of the earth, which seems fitting with our ethos!
The Gaia Theory was proposed by scientist James Lovelock in the 1970s. The Theory goes the organic and inorganic components of Planet Earth have evolved together as a single living, self-regulating system. People are part of that system, our impact can be negative or positive. Getting people engaged, positively with the natural world, is a great way of helping us all understand the natural environment better, and more motivated to look after it. And also we just liked the sound of it!
We know that what we do is both an opportunity and a privilege. An opportunity to make a real positive difference to the way our clients approach challenges of sustainability. And a privilege to do this through the medium of adventure, through hands-on learning in the most beautiful and inspiring landscapes in the UK.
Our specialised corporate events combine adventurous activities with a sustainability theme. They’re designed to be both fun and thought provoking.
When we’re on the hill (with all clients) we love to point out what makes the mountains special, such as a glacial corrie or a rare arctic alpine plant. We also like to show how we can keep them special, simple things like sticking to dedicated footpaths in popular areas and removing any litter we come across all add up.
We believe that responsible travel and tourism can be part of the solution to environmental and other sustainability challenges.